Hi, I’m Pete

Let’s start building the life you want.

A Little About Me:

My north star has always been the same: feel genuinely alive in my own life. For as long as I can remember that feeling has always been my compass. Not a destination I was chasing, just a direction I always returned to whenever I drifted away from it.

Growing up, my parents showed me what that looked like – building a business they genuinely loved, work that felt like creation, and a mindset that anything is possible if you care enough. That got into my bones early and has shaped every decision I’ve made since.

So I built my life around it. I graduated with two business degrees but decided to take a different path than most of my peers. I spent a year backpacking Southeast Asia. Three years living, traveling, and working out of a van I built myself. I built a travel brand, a creative agency, started a van conversion (tiny home) business, and ran marketing for my family’s 40-year manufacturing company. None of it was a straight line. But all of it was intentional.

I’ve also lived the other side: the seasons where the spark went quiet, where I knew I was capable of more but couldn’t crack it…or worse yet, didn’t realize it. I know what it feels like to want change and not be able to make it stick. Those seasons are as much a part of my credibility as the adventures are.

What I kept noticing through all of it: people kept finding me for real conversations.

About feeling stuck. About wanting more. About knowing something needed to change but not knowing how to start or ‘what’ to focus on.

I became a coach because I believe that most people are much closer to a life that feels alive than they think. And feeling alive in your life is the foundation of everything else you experience.

My job is helping people step into lives that make them feel alive. Because I know what it feels like to live that way, and I know what it feels like when it goes quiet. Both matter. And both are part of why I’m drawn to help others with this work.

My mission is simple:

Help people find their way back to a life that makes them feel alive.

Testimonials

“Pete has a gift of guiding you to your own answers. He offers a space to find purpose and direction, and working with him helped me take aligned action at a time when I felt very lost and stuck. I highly recommend working with Pete if you need help taking the next steps.”

- Piper P.

“Sessions with Pete feel like connecting with a childhood friend: a perfect balance of warm invitation with support and challenge. I always walk away feeling energized and more aligned with my internal values and purpose.

Pete has already helped me take the first steps towards leaving a career that was slowly crushing me, and now starting a small business that brings me passion and fulfillment.

Pete is a trusted leader in the outdoor recreation community, and the glue that holds so many of us together. His passion to see others grow is contagious.”

- Kyle K.

If you’re ready to stop thinking about change and finally make it, let’s talk.

Book a free intro call and we’ll figure out if working together makes sense.

Interested But Have Questions?

I’m happy to answer any questions about the services I offer, coaching in general, or anything else you’re curious about.

I want you to feel confident that working together fits what you’re looking for.

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